IDEAS
COPY
Chris Kahle Copy Studio
ABOUT
I come from ad agencyland – a magical place where idea is king and the townspeople graze nightly on California Pizza Kitchen that is clearly marked ‘For pitch only’. I love that place. I love advertising. I love crazy briefs and daring clients. My door is always open.
I’ve also worked client side, where I got to see the creative and copy needs of marketing, product, and cross-functional teams. I also learned that ‘Business as usual’ is a real thing, anathema to an agency creative, but crucial to the day-to-day of a brand. I’m all about making the usual unusual.
Bringing Agencyland craft and conceptual instinct to the work brands actually have to make, from product films to copy guidelines
&
Brand-side discipline and clarity to big ideas that need to survive beyond a presentation.
Creative concepting
Headlines
Scripts
Manifestos
Copy guidelines
CRM
THE DELIVERABLES
Social
Retail
Partnerships
Product / Feature naming
Brand voice & tone development
AI integration