Inner Piece Puzzles
2020
In 2020, , right before Covid hit, my wife and I decided the world had too many old people puzzles. We launched Inner Piece right as lockdowns began and everyone settled in to make puzzles cool.
We ended up on CNN.com, Vogue, NY Mag, and Elle Decor, but the highlight was my packaging design being featured on packaging blog The Dieline. Well, that and selling thousands of puzzles.
ROLE Co-founder • Creative
I taught myself Illustrator and designed/wrote all the packaging myself as well as ran all the Brand Work, CRM, and social.
Earned us some nice free media in the process…
Launch day was so fun
The West LA Post Office loved Amanda
These were fun tap through IG stories we made
Waking up to daily stories from strangers buying our puzzles was magic
Some of the magic still lives on Instagram.